Toyota website
Toyota website revamp is a pitching project in 2014.
My Role:
My work included User Research, Wireframes, UI and Visual Design.
Tools:
Adobe Creative Cloud, Words & PowerPoint.
Background
Toyota website revamp is a pitching project in 2014. We provide the website competitive analysis; proposed user experience and new interface design. ECD were charged with the user experience and marketing analysis needs. I create the new interface design that fit to business requirements; eyes catching; modern and user needs.
Competitive Analysis
Competitive Review
Findings:
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Use of lot Eye-Catching Visual in Main Trend on a car website
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European Region Websites Tend to Favor Scrollable Content Page
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Hong Kong’s Regional Websites for Different Brands Lean Towards a Single Page Layout Template
Define content
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Main Site
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Car Page Content Priority
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Car Page Interface Design Layout
Landing Page
Features Page
Mobile layout
